Importance of "Bounce" in Google Analytics
Finally I stumbled upon an article that clearly explains what the “Bounce” in Google Analytics, in this article published by technotizienews.
In fact, is a measure of a site is interesting or not, because the user is encouraged to visit more than one page of a site, if you run into interesting content.
Even the % of new visits, if it is low, is an indication of visitor loyalty. This means that between your visits there are users who return, because maybe they have added your site to bookmarks, or have subscribed to your RSS feed.
—————–
What is Bounce Rate and what is it?
And 'likely that many people have not yet familiar with this name, Bounce rate is a statistic this in Google Analytics.
If you have not used Google Analytics, I recommend you wait a few more days, in short we will talk about this service.
Meanwhile, you can start, if desired, to absorb the information that I go writing, may be useful, States certi.
The theory
The Bounce Rate, indicates the percentage of users who have visited our site and have come out without seeing other.
Generally this happens and also very, users that meet through search engines, give a quick look and leave without turning,
The process of analysis of Bounce Rate, is very important because it allows us to analyze and settorizzare certain pages with a higher Bounce Rate.
Also allows us to make an accurate analysis on the type of user who visits us and what kind of information read love.
in practice
The Bounce Rate is the relationship between these two variables
- amount of visits to the input (landing page) of;
- amount of visitors that have come out without clck.
If we imagine that there are 100 users who are visiting our page, and about 70 of these makes no click, our bounce rate will be the 70%. The calculation is always done according to the percentage of visitors who land in our landing page.
Any suggestions
It 'important to take account of some notions that can do reverse a Bounce Rate higher than 60%.
sincerely, consider important to have a bounce rate below this value.
Remember to two very important things, which are always related with what the user reads;
- Worry about what you write, because it is what will stop a user, when you sit at the computer and causes you by Google.
- Worry too of the page that the user visits, that's where you could click in your ads.