10 miti su Google Analytics
E'cosa well and good dispel some myths, some concerns and misconceptions, that have arisen about the statistics service of Big G., google analytics.
- Do not expect anything special, The service is free, and then happens that the servers have problems operating.
The Google Analytics, luckily, shares the same network as the server Google.com, and I do not think anyone has ever complained of long-term down the leading search engine in the world. - Being free and without banners, offers a service limited to a few data, preventing in-depth statistics.
Quite the opposite! E'possibile extrapolate fino a 90 different types of statistics (Remember that, for privacy, when they can no longer extract the visitors' IP), and pass on the number of visits, the keywords that led to your site, up to Google Adsense revenues generated by that single page. - Google Analytics uses third-party cookies.
Not at all, rather are used only Google cookies, which are used to trace the path of a visitor to the site, always respecting the privacy. - Google Analytics is not very accurate in tracking the number of visitors.
This is a common problem, just think that, using Javascript to track visits, enough that a user has enabled the use of Java, to prevent the correct count of that single visit. Furthermore there may be several reasons why a visit can not be counted. Generally, are tolerable discpreanze until 10% with similar services. If the gap is greater, then there is some problem in your site 🙂
E'consigliata reading this article, about. - You can not export data from Google Analytics, and view them anywhere else.
False. E'possibile export to PDF, in XML, in CSV, or other formats, using the Google API. - Your data are not protected, but are shared without your knowing anything.
Spreader is, in settings, say if you want to share, anonymously the meno, The data, to improve service, or if you do NOT want me to share.
In any case, the data is protected from unauthorized using firewalls and other security techniques. - There is a support that meets, in case of problems.
False, there is a help forum, personally tested, where both members are experienced users, both Google employees, A this address. - It is not possible to integrate data from Google Analytics with other services.
If you have a Google account and you subscribe to services such as Google Adsense, Adwords o Adplanner, The system will automatically detect that you are enrolled in Analytics, and ask you if you want to integrate the various services for a better user experience. - You can not “dissect” Statistics.
Since winter 2008, was launched a feature for advanced users, call Advanced Segmentation, to analyze your statistics from various points of view, to have total control on all your visitors. - If you want a statistics service “serious”, you have to pay a lot of money.
Analytics, as we have said, Free, but requires an initial investment, in terms of time, not money. In addition to entering the tracking code on all pages, in fact, you have to understand its operation for good, one has to integrate with Adsense to be able to see that many gains have generated single page, and you have to understand with what keywords your visitors came to your site.
If the system is free, Google earns what? The answer is simple, since the Analytics allows webmasters to train more experts, that consequently produce (and index in the search engine) sites with a better quality, to their advantage, Visitor, and advertisers who, tramite Adsense, want to publish their ads on that site.